WEDDING MASTERY CLASS - NYC
March 6th and 7th, 2014
This is an intensive two day symposium for those looking to further their floral work specifically in the realm of weddings and events. Individually in our own respective floral studios (Saipua and Nicolette Camille Floral) we have designed and produced hundreds of weddings and parties. Our goal in this advanced level class is to share our methods, tips, and tricks that have made our two studios successful. Topics covered include:
We’ll discuss client relations, consultations, proposal writing and negotiating. Expect hard copies of sample Nicolette Camille and Saipua estimates and budgets. The goal of this portion of the workshop is to brush up your business skills to make for easier, clearer, more effective administrative procedures and communication between you and your clients.
We will share case studies of events and review flower budgeting, how we source flowers, and our general buying practices. A lot of this conversation will revolve around the advantages (and occasional disadvantages) of working seasonally. Included in this portion of the workshop is a discussion of vase and prop sources and logistical tactics for producing large and small events.
A large portion of the class will be devoted to hands-on floral lessons. Our wedding designs are known for their loose, romantic and somewhat unstructured approach. Students will have an excessive amount of flowers to choose from in order to experiment with making bouquets, centerpieces, boutonnieres, hair crowns and other wedding accoutrements. As students create their pieces, Sarah and Nicolette will give in depth tutelage while encouraging students to investigate and develop their own signature styles. Through demonstration we will demystify the mechanics of building large scale arrangements.
It goes without saying that photographs of your work are of utmost importance. A picture really is worth a thousand words when you're trying to sell your work. We'll spend time capturing each students work and we encourage students to bring their own cameras, as well. Our goal will be to create stunning images to enhance student portfolios.
The class will take place at Atelier Roquette in Red Hook, Brooklyn. Atelier Roquette is a new event space owned by our friends Leisah and Monica of Home/Made. In addition to being able to spread out in their new lofty warehouse, we'll be sustained by Monica's delicious food and beverage.
Cost of workshop including materials, lunches and coffee breaks and the big dinner on the second night is $2,600
Limited to 10 students. Minimum enrollment of 6 required.